Explainer Video Examples: 18 Ideas Sorted by Style, From Whiteboard to AI Avatar (2026)

The best explainer video examples all do the same three things: name a problem the viewer already feels, show the product solving it in plain steps, and end on one clear action. What changes from one great explainer to the next is the style: motion graphics, live action, screencast, whiteboard, kinetic type, 3D or an AI presenter.

That is why this guide sorts explainer video examples by style instead of listing famous brand videos you have already seen. You get 18 example scenarios across seven styles, what each one does well, and a short brief you can hand to your team or your agency. After that, we compare the styles side by side, show the script word-count math, and cover what changes when you make explainers for Dubai, the wider GCC and bilingual Arabic and English audiences.

In this guide

• What Makes a Good Explainer Video
• Animated Motion Graphics Examples
• Live-Action Explainer Examples
• Screencast and Product Walkthrough Examples
• Whiteboard and Kinetic Type Examples
• 3D and CGI Examples
• AI Avatar and AI-Made Examples
• Explainer Styles Compared
• How to Brief Your Own Explainer
• Common Explainer Mistakes to Avoid
• Frequently Asked Questions
• Get Your Explainer Made

What Makes a Good Explainer Video

An explainer video is a short video that makes one product, service or idea easy to understand. It usually runs from 30 seconds to two minutes and lives on a homepage, a landing page, an app store listing, a sales deck or a paid social campaign. It is one format among many; if most of your explainers will run as paid social, our guide to short-form video ads shows where they sit next to hooks, testimonials and demos.

Most explainers that work follow the same five-part spine, whatever the visual style:

1. The problem. One relatable pain in the viewer's words, shown in the first few seconds.
2. The turn. The product appears as the answer, named once and clearly.
3. How it works. Three steps at most. If you need more, you need a second video.
4. The proof. One believable reason to trust it: a result, a rating, a regulator, a real customer.
5. The action. One call to action that matches where the video plays.

The Five Traits Every Strong Example Shares

When we review explainers for clients, the good ones share a short list of traits, regardless of budget or style:

• One audience. A video for "everyone" explains nothing to anyone. The best examples clearly picture one buyer.
• One message. Viewers remember a single idea. Feature lists belong on the page under the video.
• Show, then say. The visual carries the meaning, and the voiceover or text confirms it.
• Works with the sound off. Captions or on-screen text, because most social viewing starts muted.
• A real ending. A specific next step, not a logo sitting on screen for five seconds.

Where Explainer Videos Get Used

The same explainer often has several jobs. A 90-second version sits on the homepage or a product page. A 60-second cut goes into a sales email or a pitch deck. A 15 to 30 second vertical edit runs as a paid ad on Instagram, TikTok, Snapchat or YouTube Shorts. Planning those cut-downs before you script saves a second production later, and it is the main reason we brief explainers as a set rather than as one file.

Animated Motion Graphics Examples

Motion graphics explainers use flat or lightly shaded 2D illustration, icons, characters and moving type. They are the classic explainer style for a reason: they can show things a camera cannot, like money moving between accounts, data flowing through a system or a process that takes weeks squeezed into seconds. They also age well, since there are no outfits, phones or locations to date the video.

The trade-off is warmth. Flat characters rarely build the trust a real face does, so motion graphics suit products where clarity matters more than personality. If your brand already has strong static ads, our motion graphics and 3D team can often animate those assets into an explainer style that matches what your audience already recognizes.

Example 1: A Fintech App Explaining Instant Transfers

The scenario: A payments app wants people in the UAE to understand that money sent to family abroad arrives in seconds, not days.

What it does well: It opens on a split screen. On one side, a worker in Dubai waits on a phone call; on the other, a parent in another country checks a bank balance that has not changed. Then the app appears, the transfer is drawn as a single glowing line across a map, and both screens update at once. Three steps follow: add a recipient, enter the amount, confirm with a fingerprint. The map line is the whole idea in one image.

The brief:

• Audience: expats in the UAE who send money home every month
• Message: transfers arrive in seconds, and you see the exchange rate before you send
• Length and format: 60 seconds in 16:9 for the website, a 20-second 9:16 cut for social
• Versions: English, Arabic, plus voiceover in the main languages of your remitting customers
• Call to action: download the app

Example 2: A Telehealth App Showing How Booking Works

The scenario: A clinic group launches online consultations and needs patients to trust that a video appointment is simple and private.

What it does well: It uses one recurring character, a mother with a sick child at 11 at night, and follows her through three screens: choose a doctor, pick a slot, join the call. Soft colors and slow pacing keep the mood calm. The privacy point gets its own moment, a lock icon closing around the call window, instead of being buried in the voiceover.

The brief:

• Audience: parents and working professionals who struggle to book in-person appointments
• Message: see a licensed doctor from home, the same day
• Structure: problem at night, three-step booking, privacy reassurance, call to action
• Watch-outs: health claims and regulator wording must be checked before production, not after
• Call to action: book your first consultation

Example 3: A B2B Logistics Platform Simplifying a Complex Workflow

The scenario: A freight software company sells to operations managers who juggle shipments across ports, warehouses and customs.

What it does well: It turns a messy reality into one clean diagram that builds up over the video. Each new element (a container, a customs form, a delivery truck) snaps into place on a single dashboard. By the end, the viewer has seen the whole system assembled, which is far easier to follow than a tour of every screen. This is where motion graphics beat live action: no camera can film a supply chain in one frame.

The brief:

• Audience: operations and supply chain managers in the GCC and beyond
• Message: every shipment, document and delay in one view
• Length: 90 seconds for the website and sales team, a 30-second version for LinkedIn video ads
• Tone: calm and precise, no jokes about lost containers
• Call to action: book a demo

Live-Action Explainer Examples

Live-action explainers use real people, real places and real products, filmed on camera. They win when trust is the main barrier: services sold face to face, physical products that need to be seen in a hand, and categories where viewers want to know who is behind the brand. A real face also tends to hold attention in the first seconds, which matters on social feeds.

The costs are time and flexibility. A shoot needs locations, talent, permits and a crew, and changing the message later usually means filming again. Live action also dates faster than animation. Plan the shoot so you capture extra cutaways and alternative lines; they become future ad variations.

Example 4: An Aesthetic Clinic Explaining a Treatment

The scenario: A clinic in Dubai wants first-time patients to understand what happens during a skin treatment, from consultation to aftercare.

What it does well: The doctor speaks directly to camera in the treatment room, then the video cuts to the real steps: the consultation, the preparation, the treatment itself and the aftercare advice. Nothing is hidden or glamorized. Captions carry every key line, and the patient's face is shown only with consent. The honesty is the selling point.

The brief:

• Audience: women and men aged 25 to 45 considering their first treatment
• Message: here is exactly what happens, step by step, and who does it
• Format: 75 seconds in 9:16 for Instagram and TikTok, a 16:9 version for the clinic website
• Versions: English and Arabic presenters filmed on the same day, not dubbed
• Watch-outs: follow local health advertising rules on before-and-after imagery and claims
• Call to action: book a consultation

Example 5: A Property Developer Explaining How Off-Plan Buying Works

The scenario: A developer wants first-time international buyers to understand the off-plan process in the UAE: reservation, payment plan stages, handover.

What it does well: A sales advisor walks through a show apartment while on-screen graphics mark each stage of the process. The real location builds trust, and the graphics do the explaining. It avoids the usual drone-and-music montage, which shows a building but explains nothing.

The brief:

• Audience: first-time and overseas buyers who find off-plan confusing
• Message: buying off-plan in four clear stages, with the protections that apply
• Structure: hook question, four stages with graphics, reassurance, call to action
• Watch-outs: every regulatory statement checked against official sources before filming
• Call to action: download the buyer's guide or book a viewing

Example 6: A Cloud Kitchen Brand Explaining Its Delivery Promise

The scenario: A food brand that only sells through delivery wants customers to understand why its meals arrive fresh.

What it does well: It follows one order from the moment it is placed: the chef starts cooking, the meal is sealed, the rider picks it up, and it arrives at a door. A small timer in the corner of the screen ties the steps together. Fast cuts and real kitchen sound make it feel alive, and it works as a 30-second social ad without changes.

The brief:

• Audience: busy professionals ordering dinner on weekdays
• Message: cooked to order, sealed, delivered hot
• Length: 30 seconds vertical, with a six-second cut-down for bumper ads
• Call to action: order now through the app

Screencast and Product Walkthrough Examples

Screencast explainers record the actual product on a phone or computer screen, usually with a voiceover, zooms and highlights. For software, nothing is more honest: the viewer sees exactly what they will get. They are also the fastest and most flexible explainers to update when the interface changes.

The risk is boredom. A raw screen recording with a monotone voice loses viewers quickly. Good screencasts zoom into the area that matters, cut every loading screen, and add a human element: a face in the corner, a real customer's data, or a short animated intro that frames the problem. For deeper walkthroughs and feature tours, see our sibling guide to product demo video examples, which goes further into demo structure.

Example 7: An Invoicing Tool Showing VAT-Ready Invoices

The scenario: An accounting app wants small business owners in the UAE to see how fast it creates a VAT-compliant invoice.

What it does well: It starts with a timer and a blank invoice, then builds a full invoice in under a minute on screen: pick a customer, add items, the tax line calculates itself, send by email or WhatsApp. The timer is the proof. Zoomed-in close-ups make every field readable on a phone.

The brief:

• Audience: freelancers and small business owners who handle their own invoicing
• Message: create a compliant invoice in under a minute
• Format: 45 seconds, recorded on both desktop and mobile, with captions
• Versions: English interface and Arabic interface, recorded separately
• Call to action: start a free trial

Example 8: A Booking App Onboarding New Users

The scenario: A salon booking app sees new users sign up and never book. It needs an in-app explainer that gets them to a first booking.

What it does well: It is short and placed exactly where the user drops off. A phone screen shows the three taps to book (choose a service, choose a time, confirm), each highlighted with a soft circle and a short line of text. No voiceover, because many people open the app in public places. It replaces a wall of onboarding tips nobody read.

The brief:

• Audience: new users in their first session
• Message: your first booking takes three taps
• Length: 20 to 30 seconds, silent with text, placed on the onboarding screen
• Measure: share of new users who make a first booking after watching

Example 9: An Online Store Explaining Its Returns Process

The scenario: A fashion e-commerce brand finds that hesitation about returns is stopping first-time buyers in the GCC.

What it does well: It films a real phone screen as a customer starts a return, chooses a pickup slot and gets a confirmation, intercut with a courier collecting the parcel at a door. The mix of screen and real life makes the promise feel concrete. It runs on product pages and as a retargeting ad to people who abandoned a cart.

The brief:

• Audience: first-time buyers who browsed but did not check out
• Message: returns are free and collected from your door
• Format: 30 seconds vertical with captions in English and Arabic
• Call to action: shop with confidence

Whiteboard and Kinetic Type Examples

Whiteboard explainers draw the story by hand, line by line, on a white background. Kinetic typography explainers use moving words as the main visual. Both are lean styles that put the message first, and both are good fits for ideas that are abstract, rule-based or text-heavy.

Example 10: An Insurance Company Explaining a Claim Step by Step

The scenario: A health insurer wants members to understand how to file a claim without calling the help line.

What it does well: A hand draws a simple timeline: visit the clinic, take a photo of the receipt, submit in the app, get a decision. Each step appears only when the voiceover reaches it, so the viewer is never ahead of or behind the story. The hand-drawn look feels patient and human, which suits a moment when the viewer may be unwell or stressed.

The brief:

• Audience: existing members filing their first claim
• Message: four steps from receipt to decision
• Length: 90 seconds, hosted in the member portal and sent by email
• Tone: calm, plain words, no insurance jargon
• Call to action: open the app and start your claim

Example 11: An HR Team Explaining a New Policy to Staff

The scenario: A company with staff across the UAE and Saudi Arabia needs every employee to understand a new leave and travel policy.

What it does well: It turns a long document into a three-minute whiteboard video, then splits it into short chapters people can find again later. Simple stick figures keep it neutral across cultures and job levels. Each chapter ends with the one rule to remember.

The brief:

• Audience: all employees, from warehouse to head office
• Message: what changed, what you need to do, where to ask questions
• Versions: Arabic and English, plus subtitles in other languages your staff speak
• Call to action: read the full policy on the intranet

Example 12: A Banking App Announcing a Feature in Moving Text

The scenario: A digital bank launches a savings feature and needs a short explainer that works muted in a social feed.

What it does well: The words are the visuals. Short phrases pop on screen in time with the music: "Round up every purchase." "Save the change." "Watch it grow." A phone mockup appears only for the final two seconds. Because there is no voiceover, the video works perfectly with the sound off, and the text is easy to swap for new offers.

The brief:

• Audience: young professionals who already use the app
• Message: one new feature, one benefit
• Length: 15 seconds vertical, three to five lines of text in total
• Watch-outs: keep each line on screen long enough to read twice
• Call to action: turn it on in the app

Example 13: A Bilingual Event Explainer in Arabic and English

The scenario: A conference organizer in Dubai needs a short video that explains how registration, badges and session booking work.

What it does well: It uses kinetic type in both languages. English lines move left to right and Arabic lines move right to left, each in a typeface designed for that script, sharing the same color system. The result feels like one video in two languages, not a translation stuck on top.

The brief:

• Audience: delegates from across the GCC and abroad
• Message: register, collect your badge, book sessions in the app
• Format: 30 seconds in 9:16 and 16:9, separate Arabic and English edits
• Watch-outs: Arabic letters must connect correctly; test every frame on a real phone
• Call to action: register now

3D and CGI Examples

3D and CGI explainers build the product or the process as a digital model. That lets you cut a device in half, zoom inside a bottle, or show how an ingredient works at a scale no camera can reach. They are the best choice when the mechanism is the selling point. Our guide to CGI product videos and when 3D beats a camera goes deeper into briefing them for products specifically.

CGI takes longer than flat animation because modeling, texturing and lighting all have to look right, and approvals take longer when the client is checking every surface. Brief it early and lock the product model before you build any scenes.

Example 14: A Skincare Serum Explaining How Its Formula Works

The scenario: A skincare brand launches a serum and wants to show what the formula does, layer by layer.

What it does well: The camera dives through a 3D cross-section of skin while the serum is shown as glowing droplets moving into the top layers. Short labels name each ingredient as it appears. Then the shot pulls back to the real bottle, built from product photos so the label is exact. It explains without a single person on screen.

The brief:

• Audience: skincare buyers who read ingredient lists
• Message: what each key ingredient does, in plain words
• Length: 30 seconds for social, 60 seconds for the product page
• Watch-outs: every claim checked against the brand's approved wording; no medical promises
• Call to action: shop the serum

Example 15: A Smart Home Device Showing What Is Inside

The scenario: A home security brand wants buyers to understand why its camera works in heat, dust and darkness.

What it does well: The device explodes into its parts in mid-air, and each part gets a few seconds: the lens, the heat shield, the night vision sensor. Then it reassembles and mounts itself on a villa wall at night. For a region where summer heat is a real concern for outdoor devices, that one sequence answers the main question buyers have.

The brief:

• Audience: homeowners and property managers in hot climates
• Message: built for heat, dust and darkness
• Format: 45 seconds, 16:9 for the website and 9:16 for paid social
• Call to action: find a stockist

AI Avatar and AI-Made Examples

AI explainers use AI presenters, AI voices or AI-generated scenes, usually directed and edited by people. Tools such as HeyGen and Synthesia make presenter videos from a script, and video models such as Veo, Sora, Kling and Runway generate scenes and product shots. If you are new to the format, start with our explainer on what AI avatar video is and when it beats a real presenter.

The strengths are speed and versions: one script can become ten languages or twenty variations without booking talent again. The weaknesses are real too. Avatars can look stiff in long takes, Arabic lip-sync still needs careful checking, and some audiences react badly when they spot an AI face where they expected a real one. Use AI where it saves time without costing trust.

Example 16: An Onboarding Explainer With a Multilingual AI Presenter

The scenario: A software company onboards new customers in the UAE, Saudi Arabia and Europe and wants the same welcome video in each language.

What it does well: One AI presenter delivers the same 60-second welcome in English, Arabic and French, with screen recordings of the product cut in between. The presenter appears only for the opening and the closing, which keeps the avatar's limits out of sight. Updating the script for a new feature takes hours, not a reshoot.

The brief:

• Audience: new customers in their first week
• Message: what to set up first, and where to get help
• Length: 60 seconds per language
• Watch-outs: native speakers review each language version before release
• Call to action: complete your setup checklist

Example 17: A Creator-Style Product Explainer Made With AI

The scenario: A beauty brand needs many short videos that explain one product the way a customer would, without booking a new creator for each one.

What it does well: It looks like a person in a bathroom talking to a phone camera, walking through how to use a serum and why they like it. The product is built from real photos, so the label never changes. Because it is quick to make, the brand can test several openings and angles against each other. This style sits close to the creator-style serum explainer and the sunscreen review for Gulf weather in our beauty and skincare video work.

It can drive real sales. For one dermatologist-developed skincare line launching in the UAE and GCC, we built the store and the photography, then dozens of ads, and tested angles until one won. The launch passed a hundred orders in the first months, and one AI-made, creator-style video drove about two in three of them.

The brief:

• Audience: women in the GCC looking for a simple routine
• Message: how to use it, and how it feels after a week
• Length: 20 to 40 seconds, vertical, captions burned in
• Versions: several hooks per script, in English and Arabic
• Call to action: shop now

Example 18: An AI-Made Explainer for a Product That Does Not Exist Yet

The scenario: A brand is preparing a launch and needs an explainer before the final product exists or the shoot can happen.

What it does well: AI-generated scenes show the product in use in lifestyle settings, built from renders and approved reference photos, while motion graphics carry the how-it-works section. The brand can open pre-orders and test messages weeks before launch, then replace scenes with filmed footage later if it wants.

The brief:

• Audience: early adopters and waitlist sign-ups
• Message: what it is, what problem it solves, when it arrives
• Watch-outs: the product shown must match what customers will receive
• Call to action: join the waitlist

Our AI video production team builds this kind of film from your own product photos and locks the product before any scene is generated, so your bottle, label or device stays exactly as it is.

Explainer Styles Compared

Each style has a job it does best. Use this table to narrow the choice before you write a word of script.

• Motion graphics: Best for: Abstract services, apps, B2B systems; Speed to make: Medium; Sound-off fit: Good with captions; Arabic version effort: Low: new voiceover and text
• Live action: Best for: Trust, services, people-led brands; Speed to make: Slowest; Sound-off fit: Needs captions; Arabic version effort: High: film a second presenter
• Screencast: Best for: Software, apps, onboarding; Speed to make: Fastest; Sound-off fit: Good with highlights; Arabic version effort: Medium: record the Arabic interface
• Whiteboard: Best for: Processes, policies, training; Speed to make: Medium; Sound-off fit: Good with captions; Arabic version effort: Low: redraw text, new voiceover
• Kinetic type: Best for: Feature launches, social, offers; Speed to make: Fast; Sound-off fit: Excellent; Arabic version effort: Medium: right-to-left layout
• 3D and CGI: Best for: Products, mechanisms, ingredients; Speed to make: Slow; Sound-off fit: Good with labels; Arabic version effort: Low: swap labels and voiceover
• AI avatar: Best for: Training, onboarding, many versions; Speed to make: Fast; Sound-off fit: Needs captions; Arabic version effort: Low, but check lip-sync

A few rules of thumb from the table:

• If trust is the barrier, choose live action or a real customer, even if it takes longer.
• If the product is software, start with a screencast and add motion graphics only where the screen cannot show the idea.
• If you need many versions, whether languages, audiences or hooks, AI presenters, kinetic type and motion graphics scale best.
• If the mechanism is the point, 3D and CGI are worth the extra time.

What Drives the Cost of an Explainer

We don't publish prices, and any market range you see online ages quickly. What changes the cost is easier to predict. Live presenters, locations and crew days add the most. Custom characters and detailed illustration cost more than icons and type. 3D modeling adds time for every new product. Each extra language or aspect ratio adds editing, and the number of revision rounds matters more than people expect. If you want a figure for your own project, ask us for a quote and tell us the style, length and versions you need.

How to Brief Your Own Explainer

Every example above started as a short brief. Here is the process we follow, which you can use with any team. Our seven-step process from strategy call to live ads shows how it runs in practice, including the dates for each stage.

1. Pick one audience and one problem. Write the viewer's problem in a single sentence, in words they would use.
2. Write the single message. If you cannot say it in one line, the video will not either.
3. Choose the style. Use the comparison table above to match the style to the barrier: trust, clarity, mechanism or volume.
4. Set the length from the script. Decide where it plays first, then fit the words to the time.
5. Write the script and storyboard. Problem, turn, how it works, proof, action. Our scorecard for making a good video ad is a useful check on the script before you lock it.
6. Plan versions before production. List every cut-down, language and aspect ratio now, so the shoot or animation covers them.
7. Test and improve. Run two or three openings against each other and keep the one that holds viewers longest.

Script Length and Word Count

A useful rule of thumb is that a natural voiceover in English runs at roughly 140 to 160 words a minute. Arabic often needs a little more time for the same message, so leave room.

• 15 seconds: English voiceover words: about 35 to 40; Where it plays: Social ads, bumpers, feature launches
• 30 seconds: English voiceover words: about 70 to 80; Where it plays: Paid social, retargeting, app stores
• 60 seconds: English voiceover words: about 140 to 160; Where it plays: Product pages, sales emails
• 90 seconds: English voiceover words: about 210 to 240; Where it plays: Homepage, onboarding, sales decks

Shorter is not always better. A homepage explainer for a complex B2B product can hold attention at 90 seconds, while a social ad usually needs to make its point in the first three seconds. Our sibling guide on how long video ads should be breaks this down by platform and placement.

Arabic and English Versions

In the UAE and the wider GCC, many explainers need to work in both Arabic and English. A few lessons from bilingual work:

• Write, don't translate. Write the Arabic script from the same brief, so idioms and rhythm feel native. A literal translation often runs long and sounds stiff.
• Choose the right Arabic. Gulf dialect feels personal for consumer brands; Modern Standard Arabic suits banks, government-facing services and formal training.
• Design for right-to-left. Arabic text, arrows, timelines and progress bars should flow right to left in the Arabic version. Mirroring the layout is part of the job, not an afterthought.
• Caption properly. Use tools that shape Arabic letters correctly and keep text inside each platform's safe zone. YouTube's guide to adding your own subtitles and captions covers the file formats.
• Film both presenters on the same day. For live action, booking an Arabic and an English presenter on one shoot is faster than dubbing later, and the result looks far more natural.

On our AI video projects, five short ads take 5 to 7 business days, and Arabic versions add 2 more. Planning both languages from day one is what keeps that timing realistic.

Turning One Explainer Into Social Ads

The main explainer is rarely the only asset. From one 90-second video you can usually cut a 30-second ad, a 15-second feature clip, and a few six-second hooks. Check each platform's specs before you edit; TikTok's video ad specifications list the ratios and lengths it accepts. Explainers also sit next to other creative formats in a campaign, and our list of video ad hooks sorted by the job they do is a good source of openings for the first seconds.

Common Explainer Mistakes to Avoid

Even well-funded explainers fail for predictable reasons. These are the ones we see most often when brands send us a video that is not working:

• Starting with the logo. The first seconds decide whether anyone stays. Open on the problem, not the brand.
• Explaining every feature. Three features at most. The rest belongs on the page.
• A voiceover that repeats the visuals. If the screen shows it, the voice should add something new.
• No captions. A muted explainer with no text is a silent slideshow.
• One version for every market. A video made for one city rarely lands everywhere, especially across languages.
• Weak or missing call to action. End with one specific next step and make it easy to take.
• Never testing. Two openings are better than one. Even small changes to the first line can change how long people watch.

Frequently Asked Questions

What is an explainer video?

An explainer video is a short video that makes a product, service or idea easy to understand. Most run from 30 seconds to two minutes and follow a simple structure: the problem, the solution, how it works, proof and a call to action. They are used on homepages, product pages, sales decks, onboarding flows and as paid social ads, in styles from animation to live action and AI presenters.

What are the main types of explainer videos?

The main styles are motion graphics animation, live action, screencast or product walkthrough, whiteboard, kinetic typography, 3D and CGI, and AI avatar or AI-generated video. Each suits a different job. Live action builds trust, screencasts suit software, motion graphics simplify abstract services, 3D shows how a product works inside, and AI presenters make many language versions quickly.

How long should an explainer video be?

Most explainers work best between 60 and 90 seconds for a website or sales use, and between 15 and 30 seconds for social ads. Fit the length to the script, not the other way round. A natural English voiceover runs at roughly 140 to 160 words a minute, so a 60-second explainer needs a script of about that many words.

Are AI avatar explainer videos any good?

They are good for training, onboarding, internal communication and fast language versions, where speed and consistency matter more than personality. They are weaker for brand films and trust-led sales, where viewers expect a real person. Arabic lip-sync still needs careful checking. Many teams get the best results by using an AI presenter only for short segments and cutting to product footage.

How do you make an explainer video in Arabic and English?

Write separate scripts in each language from the same brief instead of translating word for word. Choose Gulf dialect for consumer brands or Modern Standard Arabic for formal topics. Mirror on-screen layouts for right-to-left reading, use caption tools that shape Arabic letters correctly, and test every version on a real phone before launch.

How much does an explainer video cost?

It depends on the style, length, number of versions and revision rounds. Live presenters, locations and crew add the most, followed by custom character animation and 3D modeling. Screencasts, kinetic type and AI-made versions are usually faster to produce. We don't publish price lists, so the best route is to share your brief and ask for a quote.

Get Your Explainer Made

The strongest explainer video examples are simple: one audience, one problem, one clear message and a style chosen for the job. Pick the style from the comparison table, write a one-page brief using the templates above, and plan every language and cut-down before production starts.

If you want help choosing the style, writing the script or making the Arabic and English versions, our team in Dubai makes explainers and short ads for brands across the UAE, the GCC and beyond, using AI and a human creative team together. Book a strategy call and tell us what you need to explain. We'll tell you which style we'd make first, and how quickly we can deliver it.