Come make the work, not the deck
XMA is a performance creative studio in Dubai. We write, produce and run the advertising for brands across the Gulf, and we build the places that advertising points at. Most of our production is in-house and AI-native, which is why a brand can get a hero film and a launch library in weeks instead of a quarter.
Al Quoz 3, Dubai · On-site · Full-time and freelance
Marketing Manager
مطلوب مدير/ة تسويق بخبرة في التسويق. العربية والإنجليزية بطلاقة.
You plan the marketing for a book of clients. You decide who we speak to, what we say and where we say it, then lead the team that makes the content and runs the ads.
Three jobs, one seat
Strategist
You build each client's marketing strategy and monthly content plan, and change it when the numbers say so.
Campaign planner
You plan the paid campaigns on Meta, TikTok and Google with our media buyers, and you read the results.
Client lead
You are each client's marketing contact. You present the work and the results, and you lead the team that makes it.
What you will do
- Build the marketing strategy for every client in your book: who they sell to, what we say and where we say it
- Write the monthly content plan and the creative briefs our editors and designers work from
- Plan paid campaigns on Meta, TikTok and Google with our media buyers, and change the plan when the numbers say so
- Present the results to each client every month and tell them plainly what we do next
- Be the client's main marketing contact on WhatsApp, email and calls
- Spot the next thing each client should be doing, before they ask
Who we are looking for
- Fluent Arabic and English. This one is essential.
- At least 3 years in marketing, at an agency or on a brand's marketing team
- You have written marketing strategies and content plans that actually ran
- You understand paid social: audiences, creative testing, cost per lead and ROAS
- You write a brief an editor can act on without calling you
- You can show us campaigns you planned and what they achieved
Your first 90 days
Weeks 1 to 2
Learn the book
Meet every client, read their numbers and past campaigns, and get to know the team that makes their work.
Weeks 3 to 6
Set the rhythm
A marketing strategy and a content plan for every client, a weekly team meeting, and the first campaigns planned.
Weeks 7 to 12
Prove it holds
Campaigns running, results presented to every client, and your next ideas for each account on the table.
Five quick taps, one short answer. A person reads every application.
Working here
What it is actually like
The honest version. If any of this sounds wrong to you, it will save us both a call.
The work ships
What you make goes live behind real budget, usually the same week. Nothing sits in a folder waiting for a quarterly review.
You see the result
You find out whether your edit sold anything. Most creative jobs never tell you. That feedback is the fastest way to get good.
The tools are new
We are AI-native by default, and the toolset changes every month. You will be learning constantly, which some people love and some people hate.
It moves fast
We ship more in a week than a lot of studios ship in a month. That is genuinely demanding, not a figure of speech.
Small team, real ownership
You own your work end to end. There is no layer of people between you and the decision.
Gulf brands, global standard
Perfume, fine jewellery, beauty. Founder-led brands with real products, who are usually under-marketed relative to how good the product is.
Open roles
Seven ways in
Every one of these is a real seat we are filling now, not a pipeline we are building.
Video Editor / Motion
Cut the short-form and the hero films that our clients actually run as ads.
What you’ll do
- Cut short-form for perfume, jewellery and beauty brands across the Gulf
- Build motion and titles that hold up at 1080x1920 on a phone
- Work from a script and a shot list, not from a vague brief
- Turn around revisions in hours, because the media is already spending
What we look for
- A reel where the first three seconds earn the next three
- Comfort with pace: we ship more in a week than most studios ship in a month
- You can colour and mix well enough that a client never mentions it
- You care whether the edit sold anything, not only whether it looked good
Media Buyer / Performance
Run the spend on Meta and Google, and own what it returns.
What you’ll do
- Build, launch and scale Meta and Google campaigns for GCC brands
- Own the weekly numbers and the decision behind every budget change
- Work with the creative team on what to test next, and say why
- Report to clients in plain sentences, with the honest page included
What we look for
- You have personally managed real budget, not shadowed someone who did
- You verify revenue against the shop, not the pixel
- You can explain a bad week without hiding behind attribution
- Comfort with Arabic-speaking markets is a real advantage
Sales — Setter / Closer
Book the calls, run the calls, and bring the deals in.
What you’ll do
- Work inbound and outbound leads through our own CRM
- Run discovery calls with founders and marketing leads
- Build the proposal with the team, then close it
- Keep the pipeline honest, including the deals that are dead
What we look for
- You have closed before and can walk us through exactly how
- You ask better questions than you make claims
- You are comfortable saying a prospect is not a fit
- English fluent; Arabic is a strong plus
Content Creator / UGC Talent
Be on camera for brands people in this region actually buy.
What you’ll do
- Front UGC and testimonial content for beauty, fragrance and F&B brands
- Shoot on your own phone as well as on set with our team
- Take a hook and make it sound like something a person would say
- Turn around a batch of variations in a day
What we look for
- You are natural on camera and quick to adjust on a note
- You understand the difference between an ad and a post
- Reliable: shoots move, and you move with them
- Arabic and English on camera is a strong plus
AI Content Creator & Videographer
Make things with AI that look shot, and shoot the things AI cannot.
What you’ll do
- Produce AI video and stills that hold up next to a real production
- Shoot live-action product and lifestyle when the brief needs a camera
- Build and keep character and product consistency across a campaign
- Push what the tools can do, and know where they still break
What we look for
- You have made something with AI that genuinely surprised people
- You can light and frame a real shot, not only prompt one
- You keep up: the toolset changes every month and you change with it
- You know when AI is the wrong answer and say so
Marketing Manager
Plan the marketing for a book of clients: their strategy, their content and their ads. Then lead the team that makes it.
What you’ll do
- Build the marketing strategy for every client in your book: who they sell to, what we say and where we say it
- Write the monthly content plan and the creative briefs our editors and designers work from
- Plan paid campaigns on Meta, TikTok and Google with our media buyers, and change the plan when the numbers say so
- Present the results to each client every month and tell them plainly what we do next
- Be the client's main marketing contact on WhatsApp, email and calls
- Spot the next thing each client should be doing, before they ask
What we look for
- Fluent Arabic and English. This one is essential.
- At least 3 years in marketing, at an agency or on a brand's marketing team
- You have written marketing strategies and content plans that actually ran
- You understand paid social: audiences, creative testing, cost per lead and ROAS
- You write a brief an editor can act on without calling you
- You can show us campaigns you planned and what they achieved
Accountant
Own XMA's money: cash flow, invoices, bills and forecasts, all in Zoho.
What you’ll do
- Manage our cash flow, so we always know what is coming in and going out
- Make sure every invoice goes out on time, and chase late payments until they land
- Pay our bills and suppliers on time, every time
- Build forecasts and projections that the team can plan against
- Find costs we can cut and ways to make the business run leaner
- Run the books in Zoho Books: invoices, bills, expenses and bank reconciliation
- Prepare and file our UAE VAT returns, and keep us ready for corporate tax
- Close every month on time and report the numbers in plain words
What we look for
- You know Zoho Books well and use it every day. This one is essential.
- You have managed cash flow and built forecasts, not only kept records
- You look for savings and better ways of working without being asked
- Hands-on UAE VAT experience
- Accurate and organised: the month closes on time, every time
- You can explain a number to someone who is not an accountant
- A degree in accounting or finance. ACCA, CMA or similar is a plus
The process
How hiring works here
Four steps. We try to be quick, and we tell you either way.
You apply
Two minutes for the first step. The rest you can finish now or come back to.
We read it
A person reads every application. If it looks like a fit, you hear from us within about a week.
A short task or portfolio review
Paid if it takes real time. We will not ask you to do free work on a live client brief.
A call with the team
You meet the people you would actually work with, and you get to ask us the hard questions.
Questions
Before you apply
Mostly no. The full-time roles are on-site at our office in Al Quoz 3, Dubai, because the work moves faster in a room together. Some creator and freelance work is flexible.
For the right person, yes. Tell us your current status in the form and we will be straight with you about what is possible.
For most roles that is fine. We care much more about what you have made than where you made it. The Marketing Manager seat is the exception: you need real marketing experience, at an agency or on a brand's marketing team.
For the AI videographer role, yes. For everything else, no, but you do need to be genuinely interested in learning them, because they are part of how we work every day.
For the creative roles a link matters, because it is the fastest way for us to see what you can do. A Drive folder or an Instagram is completely fine. You can also upload a CV.
About a week. If it is a no, we will tell you it is a no rather than leaving you guessing.
If you are close to one of them, yes. Pick the nearest role and tell us in your own words what you actually do.
Not sure which role fits? Apply for the nearest one and say so in your answer. If you would rather just talk to us first, email admin@xmaagency.com.